Wimbledon
Food & Drink
A Slice of History: Food & Drink at Wimbledon
HighSpirit supported Wimbledon Tennis with original creative, design and art direction for an immersive exhibition experience, to commemorate the illustrious history of food and drink culture of the Wimbledon Championships.
From bizarre players’ diets to, food and drink brand sponsors and the infamous obsession with strawberries and cream, the exhibition takes visitors on a gastronomical journey through time. The exhibition launched in November 2025 at the on site Lawn Tennis Musuem and is running until December 2026.
- Output
- Activation
- Art Direction
- Production
- Client All England Lawn Tennis Club
- Sector Experiential Design, Exhibition Design
- Collaborators Wasserman | Figment
- Credit AELTC | Felix Diemer