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Helping men feel heard, happy & connected

Love Brother is a new men’s well-being community, on a mission to shift perceptions in men’s mental health.

HighSpirit helped evolve the brand world, bringing to it a new logo and an expanded design language. Our ambition was to carve out a distinctive style that felt visually relevant and interesting for men aged 25-40. Love Brother shows up across a range of channels and touchpoints so it had to be both functionally robust and visually cool, aligned with modern creative culture.